Car washing looks simple, but running it at scale is anything but. It takes smart systems, consistency and a clear focus on performance. United Car Washes is building a modern, high-capacity operation, and their digital presence needed to reflect that level of precision and ambition.
Service:
Visual Identity
Image Title
Every project here started with a challenge — a launch, a shift, a step up. We built the right system for each one.
Image Title
Every project here started with a challenge — a launch, a shift, a step up. We built the right system for each one.
Service:
Visual Identity
Image Title
Every project here started with a challenge — a launch, a shift, a step up. We built the right system for each one.
Service:
Visual Identity
Image Title
Every project here started with a challenge — a launch, a shift, a step up. We built the right system for each one.
Service:
Visual Identity
Image Title
Every project here started with a challenge — a launch, a shift, a step up. We built the right system for each one.
Service:
Visual Identity
Image Title
Every project here started with a challenge — a launch, a shift, a step up. We built the right system for each one.
Systems Backed by Results
Project breakdown
United Car Washes partnered with KNSY to shape their brand and digital presence from the ground up. The goal was to create a platform that reflects the scale, efficiency and long-term vision behind the operation, communicating clarity, credibility and confidence at every touchpoint.
1
Client Discovery
Strategy sessions to understand business goals and structure.
2
User Behaviour Research
Analysed buyer intent and friction points.
3
Competitor Research
Audited leading Car Wash and Automated Car Wash platforms for Aethetic and fucntional Inspiration.
4
User Experience (UX)
Low-fidelity wireframes prioritising information communication.
5
User Interface (UI)
Full visual system and interactive prototype. Delivered with Figma.
6
Front-End Development
Webflow build with scalable CMS.
7
Iconography
Custom icons for data visualisation.
8
Blog System
Integrated CMS-driven blog.
9
CMS Handover
Loom tutorials and live training.
1
Client Discovery
Strategy sessions to understand business goals and structure.
2
User Behaviour Research
Analysed buyer intent and friction points.
3
Competitor Research
Audited leading Car Wash and Automated Car Wash platforms for Aethetic and fucntional Inspiration.
4
User Experience (UX)
Low-fidelity wireframes prioritising information communication.
5
User Interface (UI)
Full visual system and interactive prototype. Delivered with Figma.
6
Front-End Development
Webflow build with scalable CMS.
7
Iconography
Custom icons for data visualisation.
8
Blog System
Integrated CMS-driven blog.
9
CMS Handover
Loom tutorials and live training.
1
Client Discovery
Strategy sessions to understand business goals and structure.
2
User Behaviour Research
Analysed buyer intent and friction points.
3
Competitor Research
Audited leading Car Wash and Automated Car Wash platforms for Aethetic and fucntional Inspiration.
4
User Experience (UX)
Low-fidelity wireframes prioritising information communication.
5
User Interface (UI)
Full visual system and interactive prototype. Delivered with Figma.
6
Front-End Development
Webflow build with scalable CMS.
7
Iconography
Custom icons for data visualisation.
8
Blog System
Integrated CMS-driven blog.
9
CMS Handover
Loom tutorials and live training.
Client
United Car Washes is a high-capacity express tunnel car wash operator focused on building modern, scalable facilities across the Baltic region. Designed around speed, operational efficiency and sustainable water systems, the company is developing a network built for long-term growth. With ambitious expansion plans and a performance-led model, United Car Washes required a brand and digital platform that reflected the strength and structure behind the operation.
Objective
The car wash market is often fragmented, with small independent operators, inconsistent branding and limited operational transparency. Many competitors compete on price or convenience alone. United Car Washes needed a digital presence that communicated scale, systemised performance and long-term vision, positioning the company as a structured, infrastructure-driven operator rather than a local car wash brand.
Reporting
Full Brand & System Delivery
3 Weeks
$
15
Million
Investment in 2024 post-launch.
functionality
Project Size
8 Pages
CMS
Blog Functionality
Icon Suite
6 Icons
Commercial-Focused CMS
Statistics Breakdown
Data Visualisation
Lead Capture
Service:
Visual Identity
Image Title
Every project here started with a challenge — a launch, a shift, a step up. We built the right system for each one.
System Stack
Case Studies & Results
Proof, Not Promises
Turn-around
2x Faster
Clients served:
50+
Timezone operation:
Global
Each project is built to solve real problems, improve performance and deliver in live environments.